consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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The thirteen most interesting ads of 2016

The thirteen most interesting ads of 2016 | consumer psychology | Scoop.it

"These ads are bound to make you laugh -- or in some cases, shed a tear ..."

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A design yearbook of 2016

A design yearbook of 2016 | consumer psychology | Scoop.it

"As 2016 comes to an end, there’s lot to ponder about, lots to savour and lots to carry ahead to 2017. I thought this is the best time to recollect all the bubbling trends and high points of the year …"

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Four of the biggest advertising trends of 2016

Four of the biggest advertising trends of 2016 | consumer psychology | Scoop.it

"See which marketing trends fueled the best ads of 2016 ..."

  1. Experiental marketing
  2. VR
  3. Live video
  4. Influencer marketing
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What were the biggest mobile marketing trends of 2016?

What were the biggest mobile marketing trends of 2016? | consumer psychology | Scoop.it

"We’re rapidly reaching the end of 2016, so it’s a good time to look back on the past 12 months and discuss the most important mobile trends ..."

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The ten most watched ads on YouTube in 2016

The ten most watched ads on YouTube in 2016 | consumer psychology | Scoop.it

"Gaming spots and Super Bowl commercials racked up massive view counts on YouTube in 2016, accounting for six of the 10 slots on Adweek and Google's full-year YouTube Ads Leaderboard, ranking the most-watched ads on the video site.And in fact, two...

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The twenty most viral ads of 2016

The twenty most viral ads of 2016 | consumer psychology | Scoop.it

"Christmas, the Olympics/Paralympics and OK Go.Those are three reliable buckets for great advertising, and they all show up in Unruly's new list of the most shared ads of 2016. The top spot on this year's list goes to a Christmas spot; No ..."

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The ten best social media marketing campaigns of 2016 so far

The ten best social media marketing campaigns of 2016 so far | consumer psychology | Scoop.it

"Here's a look at some of the best social media campaigns of 2016 thus far, with notes on how you can implement your own variation of each ..."

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Best and worst ads of 2016: The things we can’t unsee

Best and worst ads of 2016: The things we can’t unsee | consumer psychology | Scoop.it

"Best and worst ads of 2016: From the puppymonkeybaby for Mountain Dew Kickstart to Taco Bell’s giant taco-head selfies, advertising was asking us to think too hard ..."

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The fifteen biggest logo designs of 2016

The fifteen biggest logo designs of 2016 | consumer psychology | Scoop.it

"From the controversial to the inspiring, we take a look back at the biggest logo designs of 2016 ..."

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The top four best viral video marketing campaigns of 2016

The top four best viral video marketing campaigns of 2016 | consumer psychology | Scoop.it

"Using video in your marketing campaigns is a great way to reach your target audience at scale. Learn from the best viral video marketing campaigns of 2016 ..."

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Ten defining digital marketing trends of 2016 - Marketo

Ten defining digital marketing trends of 2016 - Marketo | consumer psychology | Scoop.it

"Digital marketing trends are always changing. Are you keeping up? See which ones set the pace in 2016 and how brands capitalized on them ..."

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The Companies of the Year

The Companies of the Year | consumer psychology | Scoop.it

"These 34 companies are on at least four of Fortune's 2016 rankings ..."

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The best Christmas 2016 adverts

The best Christmas 2016 adverts | consumer psychology | Scoop.it

"The battle for the most popular Christmas advert is underway - a war that is expected to cost UK companies around ..."

Leona Ungerer's insight:

A UK perspective 

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