consumer psychology
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Real-life consumer psychology – with a touch of technology
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Audi's clowns are no joke | WARC

Audi's clowns are no joke | WARC | consumer psychology | Scoop.it

"Audi’s ‘Clowns’ campaign marked a departure for the auto marque but early brand metrics are looking promising according to the agency that developed the work ..."

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Ad of the Day: Audi zooms through the toy aisle, smashing gender norms along the way

Ad of the Day: Audi zooms through the toy aisle, smashing gender norms along the way | consumer psychology | Scoop.it

"At the start of Audi Spain's "The Doll That Chose to Drive," a row of Barbie-esque dolls in the pink section of a toy aisle apply makeup, perform ballet and push a baby stroller ..."

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