consumer psychology
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Real-life consumer psychology – with a touch of technology
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How free-to-play games like Pokémon Go actually make money

How free-to-play games like Pokémon Go actually make money | consumer psychology | Scoop.it
From lifehacker.com - July 24, 2016 7:18 AM

"Many of the world’s most popular games are free-to-play, yet they still manage to make a ton of money. Here’s a simple explanation of how they work, and why they’re able to get people to for over their cash for something that’s technically 100% free ..."

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Apple rebrands apps once labeled ‘free’

Apple rebrands apps once labeled ‘free’ | consumer psychology | Scoop.it
From www.myajc.com - January 1, 2015 1:55 AM

"Now, you just “GET” them ..."

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