consumer psychology
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Real-life consumer psychology – with a touch of technology
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BMW reveals the truth behind its logo

BMW reveals the truth behind its logo | consumer psychology | Scoop.it

"BMW has come clean about what its iconic blue and white logo design is all about ..."

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Volkswagen to stop making the VW Beetle

Volkswagen to stop making the VW Beetle | consumer psychology | Scoop.it

"Volkswagen announced it would end production of the iconic VW Beetle. The automaker will instead focus on its electric Microbus as a "feel good" car ..."

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When brands and iconic landmarks merge | Thinking | Landor

When brands and iconic landmarks merge | Thinking | Landor | consumer psychology | Scoop.it

"Strong brands find unique ways to reach new audiences. Peter Knapp discusses when brands and iconic landmarks merge to create strong brand associations ..."

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Eight iconic American logos that changed branding forever

Eight iconic American logos that changed branding forever | consumer psychology | Scoop.it

"Here's what you can learn from these hugely successful US brand logos ...."

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Toys: Photographer documents 100 years of iconic must-have toys and games

Toys: Photographer documents 100 years of iconic must-have toys and games | consumer psychology | Scoop.it

"Featuring timeless classics from the yo-yo and the slinky, board games Cluedo and Mousetrap, to childhood companions in the form of Stretch Armstrong ..."

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40 Years of Nike's Most Iconic Shoe Designs, Visualized

40 Years of Nike's Most Iconic Shoe Designs, Visualized | consumer psychology | Scoop.it

"Nike's impact on both pop culture and the shoe industry is unrivaled. It's consistently one of the most popular brands in the world and has an insane sneakerhead following..."

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