"The days of updating your Facebook status the moment a new relationship is made official are gone, replaced instead by a new form of social media relationship documentation. ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"More interracial marriages, more class divisions? The surprising effects of all that swiping left or right ..." 
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"The CFPB created a new romance scam prevention placemat to help older adults who might fall under the spell of a scam artist. The placemat is part of a series of consumer education placemats that meal service providers deliver to homebound seniors and senior meal sites ..."
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"Social media has dominated my working life since its inception ..."
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"When companies have high levels of brand admiration, they experience explosive revenue growth and improved cost efficiencies, and far greater access to the best talent and partnerships ..."
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"Sit back, grab a hot cup of tea, maybe open up a bag of cookies and enjoy yourself with this lovely musical animation called Love in the Time of Advertising. It's a short made by David Bokser & Matt Berenty and it's adorable in all the right ways, punching through with humor, emotion, double meanings and visual style to fill your imagination ..."
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"The key to a successful company is understanding the concept of personal needs: your own and those of your customers ..."
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"This Valentine’s Day, the original conversation hearts will not be available for the first time in more than 150 years because of NECCO's bankruptcy last year ..."
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"All that swiping on dating apps pays off, but not for reasons you might suspect ..."
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"Dating and technology have gone hand in hand. Even in the early days of computers, tech was used to find love ..."
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"I should have loved McDonald’s ambitious Super Bowl ad promoting the idea that customers could pay with “lovin’” instead of cash ..."
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From
digiday
"Thanks to social media — and social media consultants, it must be said — brands are now in the business of “engagement” and “authentic relationships” with consumers ..."
Leona Ungerer's insight:
Interesting critique.
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"Consumers love certain brands and unquestionably hate others. What is the difference between these and is it something we can control? ..."
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