consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Why ‘biodegradable’ isn’t what you think - The New York Times

Why ‘biodegradable’ isn’t what you think - The New York Times | consumer psychology | Scoop.it

"It sounds positive, but there are a few ways the label ‘biodegradable’ may cause more problems than it solves ..."

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Aldi champagne ad ‘misled consumers’, watchdog rules

Aldi champagne ad ‘misled consumers’, watchdog rules | consumer psychology | Scoop.it

"Aldi has received a rap from the Advertising Standards Agency, which said its Christmas ad comparing its own-label champagne with a leading champagne brand sold in Tesco misled consumers ..." 

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What does 'low calorie' ACTUALLY mean? Food labels mislead consumers

What does 'low calorie' ACTUALLY mean? Food labels mislead consumers | consumer psychology | Scoop.it

"A new study, conducted between Duke and the University of North Carolina, found that grocery store claims mislead consumers. We break it down and tell you what's being hidden ..."

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Consumer protection - Five tricks of a con artist - Linkis.com

Consumer protection - Five tricks of a con artist - Linkis.com | consumer psychology | Scoop.it

"If you fell for a scam, chances are it was because a skillful salesperson pushed all the right buttons. Here are five ways that smart sales people - and scam artists - can get you to part with your hard-earned money against your better judgment ..."

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Is H&M misleading customers with all its talk of sustainability?

Is H&M misleading customers with all its talk of sustainability? | consumer psychology | Scoop.it

"H&M probably talks about sustainability more than any other fast-fashion brand ..."

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Coca-Cola, Pepsi once again fund study claiming diet soda is better for you than water

Coca-Cola, Pepsi once again fund study claiming diet soda is better for you than water | consumer psychology | Scoop.it

"Back in 2014, the soft drink industry funded a study that, coincidentally, concluded that diet soda is better for weight loss than water. These same companies are at it again, not only providing ..."

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Macy's, Bloomingdale's accused of inflating "original" prices to make discounts more attractive

Macy's, Bloomingdale's accused of inflating "original" prices to make discounts more attractive | consumer psychology | Scoop.it

"Over the past several months, consumers have sued a number of retailers accusing them of advertising "false" original prices on discounted or outlet merchandise. Joining a list that includes Kohl's ..."

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We're writing to supermarkets about misleading pricing tactics

We're writing to supermarkets about misleading pricing tactics | consumer psychology | Scoop.it

"Why we have written a letter to supermarket bosses asking what action they are going to take to tackle misleading and unclear pricing ..."

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Microsoft purges over 1,500 ‘misleading’ apps from the Windows Store

Microsoft purges over 1,500 ‘misleading’ apps from the Windows Store | consumer psychology | Scoop.it

"There’s much work to be done to improve the Windows app ecosystem, and not only in terms of adding more apps ..."

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Drink Deception and the Legal War on Vitaminwater

Drink Deception and the Legal War on Vitaminwater | consumer psychology | Scoop.it

"Consumers are accusing Coca-Cola and other big drink makers of misleading consumers about their products’ health benefits..."

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Food expiration dates may mislead consumers

Food expiration dates may mislead consumers | consumer psychology | Scoop.it

"A daily quick take on science ..."

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Instagram: beware of bad influencers… | Technology | The Guardian

Instagram: beware of bad influencers… | Technology | The Guardian | consumer psychology | Scoop.it

"The picture-sharing site and its ilk are full of celebs peddling products and not being open about what they get in return. Will regulation help? ..."

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Intentionally or not, big brands help fund fake news

Intentionally or not, big brands help fund fake news | consumer psychology | Scoop.it

"Wittingly or not, major global corporations are helping fund sites that traffic in fake news by advertising on them ..."

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What is clickbaiting?

What is clickbaiting? | consumer psychology | Scoop.it

"According to the Urban Dictionary, the term “clickbait” is more than just a headline. It describes content that is misleading in nature, designed only for generating ..."

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All the ways credit card companies try to screw you over

All the ways credit card companies try to screw you over | consumer psychology | Scoop.it

"It’s important to read the fine print with just about everything—especially credit cards. Credit card companies use some pretty sneaky tactics to get you to sign up ..."

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Lumosity must now pay $2 million because ‘brain-training’ isn't actually real

Lumosity must now pay $2 million because ‘brain-training’ isn't actually real | consumer psychology | Scoop.it

"Apparently, playing a bunch of mini-games for a few minutes a day will not make you smarter as some mobile …"

Damaso Antonio Costa Ribeiro's curator insight, January 11, 2016 7:40 PM

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Damaso Antonio Costa Ribeiro's curator insight, January 11, 2016 7:47 PM
See my website ,on smartphones sales and free affiliate marketing links and banners : http://www.damasoribeiro.com
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‘Tinder for fighting’ was obviously fake but credulous journalists make for confused readers

‘Tinder for fighting’ was obviously fake but credulous journalists make for confused readers | consumer psychology | Scoop.it

"Yesterday, it seems like virtually every tech outlet – and a few mainstream news titles too – wrote about a fighting app called Rumblr. A Tinder for fighting, if you will ..."

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Web sites, newspapers blur visual cues of sponsored blogs, native ads - MediaPost Communications

Web sites, newspapers blur visual cues of sponsored blogs, native ads - MediaPost Communications | consumer psychology | Scoop.it

"By year's end, the Web giant had abandoned that coloring for a very faint blue shading that makes it harder to tell the ads apart from adjacent articles ..."

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Say no to 'natural' on food labels

Say no to 'natural' on food labels | consumer psychology | Scoop.it

"The claim “natural,” which is stamped on countless food labels, is widely misunderstood by consumers, according to a new a survey of 1,000 people from the Consumer Reports National Research Center ..."

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