"Discover 2021’s retail industry trends and how to capitalize on the needs of the virtual shopper in a post-pandemic landscape ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Don’t miss another episode of Truth In Data! Click on the red bell in the lower-left corner of your screen to receive notifications as soon as the episode publishes. Data for today’s episode is provided by Mercator Advisory Group’s viewpoint – The Merchant Experience: Offline Shopping Is Not Dead ..." 
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"A recent Clutch survey highlighted the importance of corporate social responsibility and taking a stance on current social and political issues. Doing so can increase customer loyalty. More organizations—including Nike, Ben & Jerry’s, Patagonia and Airbnb—are taking a stand on hot-button issues,..."
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"A new survey from The CMO Council reveals how negative ad experiences influence the way consumers think about brands ...".
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Challenging macro-economic forces have compelled Nigerian consumers to make fundamental changes in what, where and how they shop ,,,"
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"Americans love their media and the extent to which they stream, binge-watch and use social networks has been revealed in a new report from Deloitte ..."
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"Almost all of the food and beverage brands we know are owned by just 10 global conglomerates, according to a blistering new report ..."
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![Consumers expect promotions, responses and 'holiday cheer' on social over the holidays [Report] | consumer psychology | Scoop.it](https://img.scoop.it/jpfgkw3qfTWvCLKjKia_FDl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
"Sprout Social have released a new report which looks at consumer expectations on social over the holidays ..."
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"Some 45% of consumers have fallen victim to cybercrime, yet almost two-thirds (65%) chose not to report the incident to the authorities, a new survey has revealed ..."
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"A closer look at how bricks-and-mortar retailers can take advantage of technology developments to enhance customer experience and provide genuine omnichannel shopping ..."
Leona Ungerer's insight:
Report available for download
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"For brands to build a winning social media strategy, it needs to be a two-way street between them and the consumer ..."
Leona Ungerer's insight:
Report available for download.
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"A new report on H&M underscores how companies mislead the public by failing to provide adequate detail on their environmental initiatives..."
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"According to recent industry research, a large number of Google users do not expect the site to track their activities, locations and browsing history on other platforms — all of which Google does on a regular basis ..."
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"Growing concerns regarding privacy and data security have reached a tipping point, driven by an astonishing increase in consumers’ expectations for trust and transparency in the brands they purchase, according to new research ..."
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"Apple and Google have held firm at the top of Interbrand's 'best global brands' report for the sixth consecutive year ..."
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"On this Valentine's Day, does love outrank dependability in car ownership? ..."
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"East Africa started the mobile money boom in Africa and now West Africa is accelerating it ..."
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"Their digital usage, along with their TV viewing, makes them eminently reachable ..."
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"For some, selfies are a form of self-expression. Others find them annoying. But one thing is certain: they won't go away anytime soon. A Sony-commissioned study has found that the top ten future uses for smartphone cameras will include banking, shopping, healthcare and dating ..."
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"Social Media - Who reaches the most digital marketers on social media? Which influencers have the biggest impact on digital marketing discussions in the United States? ..."
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![The ultimate list of 250+ marketing statistics [new data] | consumer psychology | Scoop.it](https://img.scoop.it/_nK-hDOLLHTMgg_CSYXrMzl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
"Discover over 250 data points on search engine optimization, content marketing, email optimization, sales and marketing alignment, and more ..."
Leona Ungerer's insight:
Report available for download
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"This report outlines the recent actions that the FCC has taken to protect consumers while promoting the competition and ingenuity that keep our markets thriving ..."
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A very interesting article, indeed.