"The supermarket has set a goal of reducing food waste by at least 50% by 2030..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"A supermarket at a London university has become the first in the world to let customers pay for their shopping using just their fingertips. Shoppers at Costcutter at Brunel University can now pay for items using the unique vein pattern in their fingers ..." 
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From
phys
"Say you're out shopping for basic household goods—perhaps orange juice and soup. Or light bulbs. Or diapers for your young child. How do you choose the products you buy? Is it a complicated decision, or a simple one? ..."
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"Supermarket giant Coles has agreed to improve its online shopping website so that it can be more easily accessed by blind people, after being taken to court for alleged disability discrimination ..."
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"From the layout to the little old lady who hands out samples, we explain the psychological tricks the supermarket uses to get you to buy food you don't want ..."
Dean Ryan G. Martin's curator insight,
November 2, 2014 4:37 AM
The supermarket is a place for intelligent shoppers. These are the people who can control their urge to eat.
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"Only a few hours ago, the strawberry was sitting on a vine at a family-owned farm in Watsonville, about 90 miles south of San Francisco..."
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"Supermarket giant sees a split emerging among Australian consumers - between those doing it tough and those willing to pay more for convenience ..."
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"The supermarket of the future could be five to 10 years in coming, but experts believe it’s a matter of when, not if. Consumer Reports has the details ..."
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"UK supermarket chain Asda is refreshing the brand with a new logo and slogan which mirror those of parent group Walmart and which could have a knock-on effect among its rivals, according to observers ..."
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"When Kaleli Muli needed to buy rings for his wedding, he popped into his local superstore in a suburb of Kenya's capital to avoid the hassle of a trip downtown to find a jeweller ..."
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"If you don't live in Texas (or some parts of Mexico), you may have never heard of H-E-B, a supermarket chain that hasn't expanded to the other 49 states. Despite H-E-B's regional, or sub-regional, status, they have adopted an impressive number of brain-friendly strategies ..."
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"Jessica Winch looks at the technology set to speed up your shopping trips..."
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