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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Young Spanish consumers use their mobile phones for everything from flirting to studying, and regard camera quality as a particularly important feature when choosing a smartphone, new research has shown ..." 
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"...A few simple steps inserted into my daily routine dramatically improved my life. Surprisingly, many of my new rituals were made possible using the technology I carry with me every day..."
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"There are forums full of hardcore Disneyphiles who visit the park several times a week — sometimes popping in just to sit on a bench in Main Street..."
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"Many brands are failing to use social media and digital channels to tell stories effectively because they remain fearful of losing control to consumers, a leading industry figure has argued..."
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"A new study out of the University of Michigan measures the connection between narcissism and social networking site use. Guess what? it is growing..."
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"Consumers have yet to learn how to use smartphones in a manner that chimes with both their own life and that of others, according to a new study which observes that the UK user base is levelling off even as innovation at device and network levels continues at a ..."
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"One day after debuting as a competitor to red-hot streaming app Meerkat, Twitter-owned Periscope has already gotten the attention of brands, which are testing out what they can do with the live-video app ..."
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"Kuwait has the most Twitter users per capita, followed by the Netherlands and the tiny nation of Brunei, according to an analysis by Northeastern University researchers. The U.S. ranked fifth, after the U.K. The top languages used on Twitter are English, Spanish and Indonesian, according to the analysis ..."
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"Tumblr is a platform that can do a lot for your brand if you know how to make it work for you. The SEO benefits are direct, and social exposure integrated..." Via Jun Baranggan
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"E-commerce players have long relied on willowy models and high-end studios for their product photos, taking a page from glossy print catalogs..."
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"...While mobile marketing is still a relatively new sector, the use of NFC technology for this purpose is perhaps even rarer. While more and more smart phones and tablet PCs are coming equipped with NFC capabilities, and even consumer adoption is on the rise, marketers are still wary of this new technology..."
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"This infographic is based on an in-depth study of the relationship between Myers-Briggs personality type and social media usage..."
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