"From Oreo, Facebook, to Skechers, here’s how brands have been communicating over the last few days..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"Submit your delicious flavor ideas to Oreo and it could be the brand’s next new flavor ..." 
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"Oreo, the cookie brand made by Mondelez International, has successfully engaged consumers by using shopper marketing to encourage them to ..."
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"This article shows you the creative and expert social media marketing strategy behind the famous cookie loving brand Oreo, and what you can learn from it ..."
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"Oreo, the cookie brand, has extended its appeal to new audiences by driving cultural connectivity with a diverse range of consumers..."
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"Harry K. asks: Who invented the Oreo cookie? In 1890, a group of eight large New York City bakeries combined to form the New York Biscuit Company and built a giant six-story factory in West Chelsea. Eight years later, they merged with their competitor, Chicago’s American Biscuit and Manufacturing to form an even larger conglomerate – the National Biscuit Company ..."
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"Great instagram marketing? Read five success stories! Let's go through each one closely innovative campaigns for Nike, Starbucks, Oreo, Ikea and General Eletric ..."
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"Although influencer marketing is sometimes touted as a newer technique, taking advantage of the way social media has created individuals with incredible online reach and influence, it is – at heart – an old school marketing technique ..."
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"The 101-year old Oreo cookie that made its India debut as the world’s no. 1 biscuit in 2011, has embarked on a new journey on social media. The cookie brand from Cadbury is now bringing us ‘Daily Dunks’ on its social media networks..."
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