"Over two-thirds of British consumers believe at least one brand "makes them happy", a list led by John Lewis, Marks & Spencer and Amazon..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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![The Top 10 Reasons People ‘Like’ Brands on Facebook [Report] - SocialTimes | consumer psychology | Scoop.it](https://img.scoop.it/ngTOLrXsVit3AKwahpPW4zl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
"...In its “The Value of a Facebook Fan 2013” report, New York-based social marketing company Syncapse revealed that the number one reason people liked a major consumer brand was that they already owned or used its product in the real world..." 
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