consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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The unsung customer-loyalty hero? The post-purchase experience

The unsung customer-loyalty hero? The post-purchase experience | consumer psychology | Scoop.it

"Global consumers’ appetite for imported goods is increasing as our world continues to get smaller. However, in the quest to create a seamless ordering and shipping experience to acquire new global customers, companies ..." 

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Consumers, retailers at odds on ease of returns

Consumers, retailers at odds on ease of returns | consumer psychology | Scoop.it

"Fifty-seven percent of consumers say returns are a hassle or could be easier, according to Oracle's new Global Customer Experience Trends report emailed to Retail Dive ..."

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