consumer psychology
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Real-life consumer psychology – with a touch of technology
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Here's why fancy coffee costs so much more | HuffPost Life 

Here's why fancy coffee costs so much more | HuffPost Life  | consumer psychology | Scoop.it

"For specialty coffee, premium prices are essential to keeping producers in business ..."

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Chinese thirst for bottled water benefits Nestlé | WARC

Chinese thirst for bottled water benefits Nestlé | WARC | consumer psychology | Scoop.it

"China’s bottled water market is dominated by local brands, but a growing number of health-conscious and aspirational consumers have developed a taste for imported mineral water, which is a boon for international brands ..."

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