China’s LGBT Consumers: How luxury can tap into a $300 billion market | Consumer and technological trends in China | Scoop.it
From jingdaily.com - April 25, 2015 6:53 AM

"Long an important target for marketers in the West, LGBT consumers often have higher disposable incomes and lead consumer trends. With public acceptance of LGBT people continuing to grow worldwide, it’s time for brands to think global when developing their marketing strategies to this community ..."


Via Matt Skallerud