Consumer and technological trends in China
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Consumer and technological trends in China
Of course technology plays a key role in the world’s (expected) largest consumer market!
Curated by Leona Ungerer
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How a brand can build a cliche-proof Chinese style

How a brand can build a cliche-proof Chinese style | Consumer and technological trends in China | Scoop.it

"Due to China’s rising economic power, contemporary Chinese identity is becoming a popular theme in fashion media. What can brands learn from these stories? ..."

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IN FULL: The Hong Kong cultural heritage list

IN FULL: The Hong Kong cultural heritage list | Consumer and technological trends in China | Scoop.it

"By it's nature, "intangible cultural heritage" can be a bit tricky to tally. But that's exactly what Hong Kong has done over the past seven years, compiling a list of 480 items that best represent the city and its people ..." 

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Building stronger brands will boost China's image

Building stronger brands will boost China's image | Consumer and technological trends in China | Scoop.it

"Building stronger brands will boost China's image ..."

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