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Rescooped by Gerrit Bes from Curation, Social Business and Beyond
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How Can Curation Tell Your Story? 6 Steps to Finding Your Voice

How Can Curation Tell Your Story? 6 Steps to Finding Your Voice | Latest Social Media News | Scoop.it

Via janlgordon
janlgordon's comment, December 8, 2013 3:18 PM
Intriguing Networks, Great to meet you here! You are so right, whether an individual or a business curates, it's the story that is woven throughout your topic or niche that gives readers a chance to connect with you at different entry points along the way. I agree with you, Scoopit is a very vibrant and generous community. Look forward to sharing more with you in the future!
janlgordon's comment, December 8, 2013 3:21 PM
Vicki Hansen, Thank you for your comment! Happy you found it valuable. Keep coming back, we will be covering curation in an ongoing series on Curatti.
janlgordon's comment, December 9, 2013 12:19 AM
Karen Dietz - I had a great weekend, hope you did too! Loved your article, it definitely got traffic and comments, so happy to have you on the team. Looking forward to your next article. Have a wonderful new week!
Rescooped by Gerrit Bes from Content Curation World
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Visual Boards To Curate Your Learning Topics: Learni.st

Heiko Idensen reports in his curated newsradar "Online Curating & Social Learning Tools and Applications": "Learnist is a new pinboard where users can organize their learning materials. It resembles Pinterest except that Learnist is just for sharing learning resources.

 

The website is still in beta but looks really very promising for both teachers and students.

 

Here is a set of the main features that Learnist offers to its users :

It is free Itis easy to use It has a user friendly interface It lets users create pinboards around a certain topic Users can create different boards and invite others to collaborate on them It lets you pin images,videos, and text to your boards with a single click from Learnist bookmarklet Users can also upload resources to their  boards using URLs

Free to use.

 

Try it out: http://learni.st 


Via Robin Good
Beth Kanter's comment, May 25, 2012 11:58 AM
OMG, I think I died and went to heaven .. I'm going to check this out right away - it is exactly what I had hoped to use pinterest for.
Beth Kanter's comment, May 25, 2012 12:03 PM
Bummer, it is invite only - but requested one - hopefully won't take too long - looks like a great tool for trainers and teachers
Rescooped by Gerrit Bes from Curation, Social Business and Beyond
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Here's How to Get Your Message In Front Of Early-Stage B2B Buyers

Here's How to Get Your Message In Front Of Early-Stage B2B Buyers | Latest Social Media News | Scoop.it
A recent article in BtoB Magazine highlights how marketing to the electronics engineering vertical is changing due to technological innovation and the demands of a more specialized (and time-constrained) workforce.

Via janlgordon
janlgordon's curator insight, November 2, 2013 4:56 PM



Derek Edmond wrote this article for searchengineland - I selected it because in today's world there's too much noise - getting attention from the right people will require knowledge and strategy.


The focus of the article centers around content marketing designed to attract buyers at every stage of the buying cycle, particularly early-stage awareness. which is exactly where you want to be.


Here's what you need to know:


Search is one of the first places where buyers start.


According to Pardot’s 2013 State of Demand Generation Report, 72% of product research for a future business purchase beginning on Google.


But savvy search engine marketers understand that onsite content is only one destination buyers will look to find information, assuming that content is found in search engine results.


Here's something you need to do:


Where B2B Marketers Start Buying Research: Pardot 2013 State of Demand Generation Report


Placing content marketing assets in destinations that provide a good opportunity to be found in search engine results — and also represent locations where target audiences find and share information — which is a critical component of B2B SEO.


The direct correlation is through inbound link acquisition. The long-term opportunity is the association with trusted communities and places of industry influence and trust.


There are twenty different third party sites and sources B2B marketers should consider for placing content in their SEO strategy.


I have highlighted a few that caught my attention:


Google Properties (YouTube, Google+, etc) — unique, quality content throughout Google properties isn’t just about social networking. It should provide a direct association between an organization, its thought leaders, and keyword-related objectives to the search engine.


Industry-Specific Forums — for informational search queries, we often find forum threads in search results. Forum communities are an underrated resource for developing valuable discussions and establishing brand / individual trust.


Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond


Read more here: [http://selnd.com/16vN3SR]